Altman is a California technophile, a computer whiz, a self-described
"geek." He pioneered virtual reality technologies in the 1980s and
early versions of voice-recognition software. He built disk drives that
were always smaller and faster, and eventually co-founded a company
called 3Ware, which perfects disk drive "controllers." He was also a
television addict. "I used to collect TVs off the street," he says. "I
had 50 TVs in my mom's basement. She was very patient with me. I
watched TV every waking moment of my life. But even as a little kid, I
remember watching TV and telling myself, 'I don't like this, why am I
watching this?' I was five years old when I asked that question. But I
kept watching. The one show that I really hated was
Gilligan's Island. But it delivered just enough to keep me coming back for more. That is the process of addiction."
Then, in 1980, Altman was watching TV as always, and the question came
up that had been dogging him since he was five years old, and suddenly
TV was over for him. "I was watching
Gilligan's Island nothing against Bob Denver, but I just couldn't handle it anymore. I went cold turkey. And I've never had a TV since."
It wasn't just
Gilligan's Island.
It was the physical and psychological awfulness of the experience of
watching television. It was the fact that Altman one day sat down in a
restaurant with old friends he hadn't seen in years, "but there was a
television playing nearby and we found ourselves watching the TV
unable
not to watch the television instead of talking to each other, being with each other."
TV is unique in the EEG activity it summons in the human brain, and
unique as well in that it drastically reduces the metabolic rate of the
human organism. When you sleep, you use more energy than when you watch
TV. When you stare at a painting or read a book or knit or fart in bed,
you use more energy. EEG activity during television-watching is marked
by alpha waves, those dreamy, spacey waves that also exist between
sleeping and waking a passive state in which sustained intense
critical thought is pretty much impossible. Alpha waves are also
associated with coma.
The technology that Altman devised to counteract this horror was
simple. The TV-B-Gone consists of a computer chip programmed with a
database of all the power codes of televisions in existence that Altman
could track down from the public domain. The diode eye uses infrared
light, which makes it felicitous to zap through clothing or across
window panes or from a distance. "The chip speaks 214 power codes that
work on thousands of different television sets," Altman says. "The
power code for a Panasonic is the same as for a RCA. The TV industry
made it so easy on me! I'd love to have a Cell-Phone-B-Gone, a
Bush-B-Gone. But those things aren't so easy to get rid of." I
suggested a unit that expands and clarifies the purpose, a unit that
permanently disables the offending television. "There's no remote
control code for 'blow up the tv,'" Altman tells me. "You can always
buy a brick. Certainly a bomb is a technology that's been around for a
while." One possible avenue is the use of a concentrated
electromagnetic pulse that would burn out the circuits. "But how,"
Altman asks, "do you make it directional enough that it wouldn't harm
the button-pusher? That's the question." Researchers should get to work.
Since Oct. 19, 2004, when Altman launched his product, more than
112,000 units have been sold in every state and territory of the US,
and worldwide in over 80 countries. In 2005, Altman traveled on a
TV-B-Gone tour across Europe, appearing on BBC TV sixteen times in two
days ironic enough. "My main reason for going to Europe," he says,
"was for field-testing on European TVs." In January, a host on New
York's WBAI talk radio, which was giving away TV-B-Gones for its winter
fundraiser, noted that enthusiasts are now suggesting ingenious
modifications. For example, one might mount the tv-killing diode eye in
a hat, with the clicker device linked by cable in one's pocket. Or you
might build an amplification unit with multiple flood-eyes that
literally, as Altman put it, "turn off televisions any direction you
look."
Super Bowl 2006 was effectively my own field test. Why go after the
Super Bowl? The Super Bowl by its attraction of those scores of
millions of human eyes brings to bear what is arguably the most
expensive and sophisticated marketing and propaganda apparatus in
history, and therefore it represents television's awfulness
par excellence.
Also, there is the issue of the essential but unspoken pathologic
weirdness of men who never exercise gathering to peer at other grown
men who run around on a screen in a plastic box chasing a piece of
leather and smack each other on the ass when they catch the leather (at
which sight the men watching the ants on the screen in the plastic box
clap and jump up and down and touch each other as well).
When employing the TV-B-Gone among lunatics such as this, immense care
must be taken. Here are suggested rules for terrorizing the upcoming
event on February 4. First off, when the TV goes out, the TV-B-Goner
should scream the loudest in protest to deflect suspicion. This makes
strategic comrades of strangers who otherwise will want to smash your
TV-B-Gone to bits. Second, order your drink before you strike;
otherwise, the bartender will be too busy fending off the apes
protesting the darkness at noon on the screen. Third, be drunk, even if
you're not; everyone else is. Fourth, frequently throw up your hands in
cheers; you can also, to look normal, produce a steady black-pantherish
fist to celebrate "your team" (pick one); this allows innumerable
angles to grab the eye of the target TV. Fifth, and most importantly,
do not stand up in the midst of the horror of the evening to announce,
after too many drinks, that you and the TV-B-Gone are the source of the
trouble and that the TV-B-Gone is just wonderful and you can buy it
anytime at
www.tvbgone.com.
Christopher Ketcham is a freelance journalist who has written for Harpers', Penthouse and Salon.com. He can be reached through his website:
christopherketcham.com
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